Since reporting the recent downgrade in a lot of other blogs’ PR, many people have started to wonder what, if anything, Google’s PageRank means anymore.

In my original post, I asked why it mattered in the first place.  I found out that many ad placement sites paid bloggers based on their PR.  To me, that’s such a flawed strategy to start with!  Those companies are relying on a 3rd party to determine their income.  They should have seen this change coming – after all, there had been rumors that the PR system would change soon.  I can’t remember where I read this a few months ago, but when I find it I will update this post.

Some bloggers are going as far as saying that the PR is irrelevant  from now on.  I don’t think that’s completely true.  The PR will still be useful…just at it always has been, as a way to estimate the connectedness of a site.  Maybe a lot of bloggers will lose some income because they were writing for links, not for content.  Problogger.com seems to have taken the downgrade a bit personally and is running a slogan competition for those hit by the PR downgrade.  My slogan: “PR P’OWND”.