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    Optimizing Your Site For Google

    Google is all that really matters right now as far as search engine optimization goes. As a good SEO, I’ve done my best on my websites to make sure that Google can:
    1: Crawl the site
    2: Find appropriate content based on searches
    3: Place my site well within certain keywords
    Those things, of course, are all easier said than done. Nobody really knows how Google works and no one can say with any degree of certainty if a certain strategy will indeed work to place your site well on Google’s search results. It was with some delight that I saw this video yesterday that Matt Cutts posted on his Blog.
    Matt talks about how Google creates the snippets that you read when a Google result is returned and from where the information comes from. I found it interesting that he did talk about meta tags in the video; something which I had heard before as being obsolete. It’s also interesting that he only teases us about creating sitelinks but he never really talks about how to structure your site so that sitelinks are created by Google’s magic algorithm.
    I enjoyed this video and wish that they would do some kind of an SEO Tutorial series highlighting the imprtant aspects of SEO. This is a good start and I have already made improvements to my sites based on this video.

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